Our Speakers

Christine Nogal, MBA, CAE is the Chief Operations and Business Development Officer at the Arthroscopy Association of North America (AANA) and the Executive Director of the Biologic Association (BA). She specializes in identifying, building, and scaling non-dues revenue opportunities, whether that means launching new products or turning overlooked assets into top performers. With a sharp eye for member value, market demand and scalable growth, Christine bridges strategy and execution, proving that non-dues revenue doesn’t require gimmicks, just clarity, courage and a willingness to rethink what’s “always been done.” She is known for asking hard questions, challenging legacy models, and building solutions that drive both relevance and results.

Ed Byers, CMP, CAE

Owner of Non Dues-a-Palooza
President | CANRev Collaborative

Ed Byers is the President of CANRev Collaborative. With over 15 years of experience in associations and nonprofit organizations, he has generated more than $20 million in new revenue through sponsorships and partnerships, the development of educational programs, membership initiatives, events, fundraising efforts, advertising, and enhancements to products and services. Ed is passionate about helping organizations identify and execute new growth opportunities to achieve their strategic objectives.  

Teri Carden is a proud association enthusiast and self-described girl geek in normal girl’s clothing. As the creator of Non Dues-a-Palooza, she thrives on swapping bold ideas with the most curious minds in the association world. Teri has worn many hats—Founder of AMS Fest, and Founder & CEO of ReviewMyAMS.com—and she’s never been one to shy away from shaking things up. An early adopter, disruptor, and fearless explorer, Teri is known for doing the things others are still just thinking about. She currently serves as the VP of Marketing & Client Success at Insight Guide, where she helps associations and their partners connect in smarter, more meaningful ways.